In 1967, IWC launched the “Yacht Club” model, an obvious effort on part of the company to enter a new market segment. The model was intended for young, dynamic and debonair audience. The name says in fact it all: it is a watch that can be worn in the suave atmosphere of a yacht club while sipping champagne and admiring a Sardinian sunset, but robust and reliable enough to be worn during the preceding regatta.

Ref: 1811, 1811AD, Etc.